Participatory Design

An approach to AI development that actively involves end-users, affected communities and diverse stakeholders in the design and evaluation process to ensure equitable outcomes.

Involving the people who will be affected by AI in its design. For example, if you're building an AI for healthcare, you include doctors, nurses and patients in the design process; not just engineers.

Engaging diverse stakeholders in AI design reduces the risk of building systems that fail to serve all users fairly. From a governance perspective, participatory design is a proactive risk mitigation strategy that also builds community trust.