Introducing the FAST AI Principles: A Foundation for Responsible Innovation

Jun 16, 2025By Shane Coetser

SC

FAST AI Principles

Artificial Intelligence (AI) is no longer a future concept — it’s here, integrated into decision-making, operations, and customer experiences across industries. But as adoption accelerates, so do the questions:
Who’s accountable when AI fails?
How do we ensure fairness and transparency?
What standards should we hold AI systems to?

At Trusenta, we believe the answer starts with principles. That’s why we created FAST — a structured, values-driven framework that anchors every AI strategy and governance solution we deliver.

What is FAST?

FAST stands for:

  • Fairness
  • Accountability
  • Safety
  • Transparency

These four pillars form the ethical and operational backbone of Trusenta’s consulting work. But FAST isn’t just a high-level slogan — it’s a detailed framework built from the best of global thinking.

Built from Global Standards

The FAST AI Principles draw on leading global frameworks, including:

We’ve translated this landscape into something practical: a periodic table of 20+ AI principles that clients can adopt, customise, and operationalise. These include sub-elements like:

  • Human-centricity
  • Privacy and data protection
  • Bias mitigation
  • Contestability
  • Auditability
  • Security
  • Explainability
  • Environmental impact

Each principle is linked to tangible decisions: how AI is built, how it’s deployed, how it's governed, and how risks are managed.

Why Principles Matter

Without clear ethical foundations, AI quickly becomes a black box — difficult to control, explain, or defend. This can lead to:

  • Compliance violations
  • Reputational damage
  • Loss of customer and employee trust
  • Biased or unsafe outcomes
  • Organisational confusion over roles and responsibility

Principles serve as a north star. They ensure that AI is developed and used not just because it can be, but because it should be — and done so responsibly.

Embedded in Everything We Do

FAST is not an add-on. It is embedded throughout our AI Strategy and AI Governance Consulting engagements.

In practice, that means:

  • Designing AI use cases with fairness and transparency in mind
  • Embedding accountability into your governance model
  • Assessing risk through a safety-first lens
  • Ensuring AI systems are explainable to both humans and regulators
  • Building policies that align to local and global compliance requirements

Whether we’re guiding a leadership team through their first AI roadmap or helping a risk committee formalise AI oversight, FAST shapes the foundation.

Scalable and Customisable

Every organisation has different values, goals, and risk tolerances. That’s why the FAST framework is modular. We help clients:

  • Prioritise the principles that matter most to their business
  • Translate them into policies, training, and review processes
  • Measure their adoption as part of AI maturity assessments
  • Revisit them as regulations and capabilities evolve

FAST isn’t about perfection — it’s about progress. And it gives every client a clear, repeatable way to govern AI with confidence.

Build with Confidence. Govern with Purpose.

At Trusenta, we don’t just help organisations adopt AI — we help them do it responsibly, ethically, and strategically. The FAST AI Principles are the foundation for that approach.

If you're considering AI adoption, or want to bring structure and accountability to your existing initiatives, start with your principles.

Learn more about how FAST shapes our AI Strategy and AI Governance Consulting services — or get in touch to explore how it can guide your next step.